In recent years, K-pop has become a global phenomenon, and its popularity is rising rapidly. The popularity of the Kpop groups and their army of loyal fans is a testament to this. Fans and fandoms are always willing to help and support their favorite K-pop groups. Streaming debut or comeback songs has become a means for enthusiastic fans to listen to them consistently and enjoy the visuals and music. For big K-pop groups, the first 24 hours generally bring in the most views, and many records are set and broken as the most-watched music videos. Here is a list of the top ten most viewed K-pop Mvs in the first 24 hours and it is dominated by the two most prominent groups worldwide, BTS and Blackpink.
1. Butter
Butter is a dance-pop/ Disco pop song released by the Boy Group BTS and is the most viewed song within 24 hours of its release, with 108.2 million views. The song was released on May 21, 2021, and broke the band's previous record. Butter not only did well on YouTube but also did amazingly well digitally in South Korea and internationally, securing No. 1 for eight consecutive weeks on the Billboard Hot 100 chart.
2. Dynamite
Dynamite, another song by BTS, is the second on this list after accumulating 101.1 million views on YouTube within the first 24 hours of its release. Dynamite was released on August 21, 2020, and is a pop song with complete English lyrics. Since then, the song has gained more than 1 billion views and is the first-ever Korean song to earn a No. 1 on the Billboard Hot 100.
3. How You Like That
How You Like That by Blackpink is No. 3 on the list with 86.3 million views in the first 24 hours. This song was released by YG Entertainment on June 26, 2020, and is an EDM/Hip Hop track. The song did extremely well on charts globally and in South Korea and went on to win many awards, including the MTV VMA's Best song of the summer.
4. Ice Cream
Ice Cream, another song by Blackpink in collaboration with the super hit artist Selena Gomez, was released on August 28, 2020, and was the fourth most viewed Kpop MV in the first 24 hours, with 79 million views. The song is an electro-pop track with the beautiful vocals of all five girls coming together, making the song a hit.
5. Boy With Luv
Boy With Luv is a song by BTS featuring the hit sensation Halsey and was released on April 12, 2019. The song is a bubble-pop/pop track that has accumulated 74.6 million views on YouTube in the first 24 hours. This song is the lead single from the album ‘Map of the Soul: Persona’.
6. Permission To Dance
Permission To Dance is the most recent song by BTS that was released on July 9 2021 as a single. The song garnered 72.3 million views in the first 24 hours and is a dance-pop track. This song is co-written by the famous singer Ed Sheeran and has been described as a song that makes the listener dance and fills them with positive energy.
7. Life Goes On
Life Goes On is a song from the BE album of BTS and is No. 7 on the list with 71.6 million views in the first 24 hours of its release on YouTube. This song is a synth-pop track and was released on November 20, 2020. The song has been co-written by the member's RM, Suga, and J-hope, and the music video has been directed by the member Jungkook.
8. Lovesick Girls
Lovesick Girls is the title track of The Album by Blackpink, and is No. 8 on the list with 61.4 million views in the first 24 hours of its release. This song was released on October 2, 2020. It is a dance-pop song. The members of the group Jisoo and Jennie also co-wrote the song along with others, while Jennie also helped compose and produce the piece. The song did well both in South Korea and internationally.
9. Kill This Love
Kill This Love, another song by Blackpink, is the 9th most viewed Kpop MV in its first 24 hours of release with 56.7 million views. The song was released on April 4, 2019, and is an EDM/ Pop track and went on to win the People's Choice Music Award for the favorite music video in 2019.
10. On (Kinetic Manifesto Film)
On is the lead single from the album Map of the Soul: 7 by BTS and is No.10 on the list with 46.5 million views in its first 24 hours of release. The song is an alternative hip hop track, and the music video is a feast for the eyes with a wonderful dance routine by the group and background dancers.
