TV Show Digest
The Generation Z Hip-Hop Project, which targets younger Hip-Hop artists and needs contestants to be between the ages of 18 and 24, allows producers to identify young individuals who are passionate about rap and turn them into Hip-Hop superstars. There is an urgent need for new rappers in the hip-hop scene. With this in mind, iQIYI set up a management firm and enlisted the help of a few well-known professionals in the field to carry out this “young rapper project” to find and develop fresh rappers by offering them some highly unconventional growth opportunities.
The Feel-Good Part
For each rapper who signs on to the initiative, the company is prepared with the best resources. Before taking the stage, members will undergo thorough training. The most renowned rap judges, bosses, and audiences will evaluate their performances. The most daring young rap label will then emerge from this stage.
The Disappointing Factor
Only young individuals between 18 and 24 are the focus of the New Generation Hip-Hop Project. The age restriction has disappointed many people; an increase in the age restriction would have been ideal.
In-Depth Analysis
On July 31, the first cutting-edge rap program, New Generation Hip-Hop Project, debuted on QIYIGUO TV, Suike, and the iQIYI app. To provide a uniform training program for upcoming rappers, the New Generation Hip-Hop Project redesigned the operational structure of conventional rap performances. The show uses celebrity judges and a mentor group, and it has a project structure modeled around how real-world rap agencies work. The members of the celebrity training group include label manager Che Che, music director Ronghao Li, A&R marketing director Will Pan, hip-hop culture director MC HotDog, and strategic planner Zhennan Zhou. Rappers GAI, VaVa, Tizzy T, Yitai Wang, and DamShine are all members of the rap mentor team. iQIYI has dedicated to developing the rap scene. Rap popularised by the company makes the supply chain more efficient and energizes the offline and online rap scenes. iQIYI provides skilled rappers with a vast platform to develop through rap performances.
Star Power
The rap mentor team, the rap judges, the hip-hop culture director, and all the members of the celebrity training group are the star power of the show. The whole crew of the television show worked hard together.
Overall Opinion
A Chinese television show called New Generation Hip-Hop Project promotes the rap genre. It encourages young rappers’ talent and makes them known worldwide. Ultimately, the program aims to inspire more youthful viewers to express themselves and pursue their dreams.
