Article: Top 10 Korean Dramas That Started Fashion Trends

Korean dramas have become more popular than ever with riveting storylines, great characters, and excellent production. Another thing for which they are known is their impeccable styling. As a result, many well-known brands have started collaborating with them to include their pieces. We get Vicenzo’s sharp Italian fashion, Squid Games’ dystopian setting to IU’s dramatic vintage looks in Hotel Del Luna. These are some binge-worthy K-dramas which get you hooked on the most trending fashion of the year. The top ten Korean dramas that started fashion trends are.

1. Vincenzo

The hard-headed lawyer Hong Cha-young is always dressed to impress in fashionable power suits and dresses and is always strutting around in her stylish stilettos. Luxe brands like Max Mara, Bottega Veneta, and Alexander McQueen compliment her perfectly for her bold and funny personality. She even has a great bag collection of Chloe, Fendi, and Givenchy. The male lead Vincenzo is a cunning and suave mafia consigliere from Italy who dresses the part too. He wears classic well-tailored suits which makes him swoon-worthy. It was his watch collection which stole the show.

2. Squid Game

Squid Game is Netflix’s number one drama with a dystopian setting, it has become a fierce phenomenal culture inspiring fashion trends around the world. The drama brings back the retro-inspired Sopranos tracksuit and slip-on shoes back from the past. This dynamic show is serving us with some major Halloween outfit inspiration. The fashion world wants to play with the survivalist Squid Game aesthetic and we all are totally into it.

3. Hometown Cha Cha Cha

As a kdrama fan, we’d be lying if we say we aren’t obsessed with Hye Jin’s swoon-worthy Color aesthetic. She serves us with major looks in a wide range of dreamy pastel tones and effortlessly cracks the code by looking casual chic all the time. The story is a breezy romance about a dentist who moves to a small town to open her practice. She wears pinks and neutrals which dominate her wardrobe but doesn’t shy away from red shades and bright green. She often adds a pop of colour to her outfits. Sports brands like Roger Vivier, Hermes and Alexander McQueen.

4. It’s Okay To Not Be Okay

Ko Moon-young gives viewers some serious wardrobe envy in It’s Okay To Not To Be Okay. The story is about the life of a psych ward caretaker and a children's book writer who lacks empathy due to her traumatic childhood. She brings the aesthetic cottage core back into play and wears simple yet sophisticated soft delicate floral dresses blending them with earthy tones and refreshing ruffles. Her ruffled layered shirt dress which is combined with a leather corset is runway worthy.

5. The King: Eternal Monarch

The King: Eternal Monarch was released in 2020 and has since then been raved by the fans. It gets hard to pick a specific character with the best fashion sense. Jeong Tae-eul keeps her fashion sense practical even while she is repping the bad guys she is always dressed to the nines. She wears warm oversized coats and adds a layered spin to her edgy work outfits. Lee Gon showcases his royal status as a king in ornate and embroidered jackets. He also switched to overcoats and fashionable sweaters which involves a lot of Valentino.

6. Suspicious Partner

Suspicious partner shows us that office wear can be fashionable too. It brings a formal-chic aesthetic to the workplace. Eun Bong Hee is a fun and determined lawyer who chooses to stand out in the professional yet youthful shorts and suit combinations which are complete game changers. She adds a modern touch to her sartorial fashion choices. Her styling complements her offbeat personality and makes us gasp for her statement-making looks.

7. Hotel Del Luna

In Hotel Del Luna Jang Man won the magic world of high vintage glamour. She takes us on a nostalgic tour through the best of avant-garde fashion, channelling her feminine power to the core and reflecting her status as the most stylish person in the room. From shoulder pad dresses and peplum suits to capes, gloves and wide hats her style screams sheer drama. Her wardrobe cost a whopping 10 million won per episode.

8. Search: WWW

WWW is a drama about three professional and fierce women in a competitive webtoon industry. Bae Ta-mi, Chha Hyeon and Song Ga-kyeong beside the business competition often out win each other in fashion. Many looks in the show are extreme, eye-catching and bold. Along with workplace fashion, these women also add bright fun colours to their wardrobes. The show's fashion got so inspirational that there are web pages dedicated to finding the exact clothing items.

9. Her Private Life

The story is an engaging romantic comedy about Sung Deok-mi an art curator, who secretly lives as an ardent K-pop fan. The most noteworthy look is her feminine power suits with structured shoulders, cinched waistlines, and relaxed trousers. Her outfits for sure make her stand out without her being too flashy. Her go-to look is monochromatic black and white shades, but she also loves to experiment with pastel and bright colors. Even the lead actor Ryan Gold wears simple outfits with clean cuts and statement pieces.

10. Itaewon Class

Itaewon Class lead actress Jo Yi Seo is stubborn as hell, tough as a nail and a badass whose dress surely the part. The story follows the life of an ex-con who owns a street bar. In the whole series she wears a series of bold edgy leather jackets, oversized blazers and stone washed denims nailing the classic biker chic aesthetic. She has iconic two toned hair and spot bags from Alexander McQueen, Valentino and Hiems Cor 24.